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How we make it

The process: from file to wall, all under one roof

GetinArt does not buy its printing from anyone: it prints. Every wallpaper, canvas and fine art print you order is checked, printed, cut and packed in our own workshop in Guidonia Montecelio, just outside Rome, by people you can call on the phone. Below are the five stages, told plainly. They are the ones that decide whether what ends up on your wall is what you saw in the preview.

The five stages

They always run in this order, for a catalogue work and for an image of your own alike.

Prepress check

Every file goes through the same prepress flow before production, whether it comes from the catalogue or from you: resolution at print size, colour profile, margins and file integrity are checked automatically, then a person looks at the result. When uploading your own image goes live, that check will be free. The museum works in the catalogue have already been prepared one by one: scan cleaning, colour balancing, and a check of how many pixels are available for the largest printable size.

Large format digital printing

We print with pigment UV inks, the same ones that carry the permanence stated on our fine art range. Colour management uses a calibrated profile for each material, because a smooth paper and a textile absorb light differently and the same image needs two different treatments. That is why the preview in the configurator is worth trusting, and why two orders of the same work placed months apart look like each other.

Materials and inks

The inks are GREENGUARD Gold certified for low emissions, and the textile materials carry OEKO-TEX Standard 100. Those two certificates are downloadable from your account, and they are the only environmental claims we make: we do not write "eco friendly" where we have no document to show. Which material suits which room is a longer conversation, and it lives in the guide to materials.

Cutting, finishing and quality inspection

Wallpaper is divided into panels, numbered in hanging order and cut with a safety margin per side. Canvases are stretched by hand over their frame; aluminium and acrylic glass prints are trimmed and their edges finished. Before packing, every piece is looked at by a person: continuity of the image across panels, no banding, a match with the preview you approved. It is the step a machine on its own does not do.

Packing and shipping

Rigid tubes with end caps for wallpaper, protective corners and film for canvases, double wall cardboard crates with spacers for rigid panels. Each panel is labelled so that on arrival it is immediately clear how it goes on the wall. Dispatch takes 6–8 working days with a tracked courier, free above €250. The detail is on the shipping page.

What we can actually certify

Two certificates, both documented, both downloadable from your account once you have ordered. We keep the list short on purpose: an environmental claim without a document behind it is worth nothing to you and nothing to us.

GREENGUARD Gold
Low emissions from the inks, the standard used for schools and healthcare
OEKO-TEX Standard 100
Textile materials tested for harmful substances
Pigment UV inks
Stated permanent up to 200 years
Printed in Italy
Guidonia Montecelio (RM), our own workshop

Working with GetinArt Pro means the technical sheets and the certificates come with the quote, which is what a specification document usually asks for.

What fine art printing really means

Fine art printing means pigment inks rather than dyes, on materials chosen to last, at 300 DPI. The distinction matters because it is the one that shows up years later. Pigments are solid particles that sit on the surface and hold their colour for decades; dyes are dissolved and start shifting within a few years next to a window. That is the whole difference between one of our art prints and a bookshop poster printed in offset on coated paper.

The same logic drives the resolution we ask for. Wallpaper is looked at from two metres away, so 150 DPI at print size is plenty. A fine art print is looked at from thirty centimetres, so it needs 300. What that means for your own file is set out in the file guidelines.

Made to order, nothing unsold

There is no warehouse. Every piece is produced after the order, which has two consequences worth stating. The first is that the measurements are yours, not a standard decided in advance by somebody else. The second is that nothing is left over to dispose of: we do not print a run of a design hoping it sells. It is also the honest reason why dispatch takes 6–8 working days and not twenty four hours. A canvas print that does not exist yet cannot be picked off a shelf.

Want to see how it looks at your place?

Pick a design and enter your wall measurements: the preview shows the exact crop before you order. If you are unsure which material suits the room, the guide to materials goes through it room by room, and samples let you judge the surface in your own light.

Frequently asked questions

What is fine art printing?
An inkjet print made with pigment inks rather than dyes, at 300 DPI, on materials chosen to last. Pigments hold their colour for decades where dyes start shifting in a few years: that is the difference between a fine art print and a bookshop poster.
How long does a fine art print last?
Our pigment UV inks are stated as permanent up to 200 years. In a normal home, away from direct sunlight, that means decades with no visible loss.
Where do you print?
In Guidonia Montecelio, just outside Rome, in our own workshop. Printing, finishing, inspection and packing all happen in the same place: the work is not passed to third parties.
Are the inks safe for a child's bedroom?
The inks are GREENGUARD Gold certified for low emissions and the textile materials carry OEKO-TEX Standard 100. Both certificates are downloadable from your account.
Why does it take days and not 24 hours?
Because nothing is made before you order it. There is no warehouse of ready prints to pick from: your piece is printed, finished, checked and packed after your order, in your measurements.
What resolution do you print at?
150 DPI at print size for wallpaper and canvas, 300 DPI for fine art, which is looked at from close up. The full requirements are in the file guidelines.

See it on your own wall

Made to measure wallpaper, canvas prints and fine art, printed in our own workshop near Rome.